RFID, Industry News Kari Campbell RFID, Industry News Kari Campbell

RFID in Revolutionizing Asset Tracking Across Industries

A recent article highlighting the 25 Technologies that have changed the world lists the usual blockbuster inventions, such as the Apple iPhone, Wi-Fi, AI, facial recognition, drones, DNA testing, social platforms, quantum computing and bitcoin. However, not all of these world-changing technologies are so famous. Who knew that Radio Frequency Identification (RFID) is a world-changing technology?

Evolution of RFID graphic from abr.com

A recent article highlighting the 25 Technologies that have changed the world lists the usual blockbuster inventions, such as the Apple iPhone, Wi-Fi, AI, facial recognition, drones, DNA testing, social platforms, quantum computing and bitcoin. However, not all of these world-changing technologies are so famous.

Who knew that Radio Frequency Identification (RFID) is a world-changing technology?

RFID is now a key technology across a growing number of industries. RFID uses electromagnetic fields to automatically identify and track objects. This simple technology has just two components: RFID tags (transponders) and RFID readers. The tags contain data, which are accessed by the reader via radio waves. Unlike barcodes, RFID tags do not require line-of-sight to be scanned, making them more versatile and efficient for asset tracking. 

The read range of an RFID tag refers to the distance from which the tag can be detected by the RFID reader.  There are two basic types of RFID tags – Passive and active. Passive tags do not require batteries and get their power from the electromagnetic waves of the RFID reader. 

Read how Amazon is using RFID for its new Just Walk Out technology where customers can grab clothes, hats, shoes, and more—and simply walk out of the store through an exit gate (even while wearing their purchases) by tapping their credit or debit card, or hovering their palm over an Amazon One palm recognition device. No more checkout lines for clothes!

RFID systems are simple, adaptable, and easily connect with a range of hardware and software. That’s why RFID is a world-changing technology.

Read the article from the National Institutes of Health entitled “Radio Frequency Identification (RFID) in health care: where are we? A scoping review

RFID is being used to identify, verify and connect to utilities - from buried gas lines to fiber to hydrants. Learn more.

  1. Retail
    Now that self-checkout is everywhere, we all understand the frustration of scanning bar codes. Fortunately, many retailers are moving to RFID-enabled shopping carts and baskets to improve the customer experience. Instead of struggling to find a code and scan it, the customer just drops the item in the cart/basket, and it’s scanned. Additionally, RFID-enabled shelves can provide in-depth information on any product via the NFC capability on most cell phones.[1]

  2. Logistics
    Cargo tracking is essential in the logistics industry. Because RFID tags are available in many forms, they can be affixed to nearly everything, from individual packages to shipping containers, vehicles, train cars and so on. Shipments can be tracked in real-time from origin to destination from a distance. Any interruptions can be quickly detected and resolved, saving time and money.

  3. Healthcare
    If you’ve been in a hospital, it’s hard to miss the medical equipment wheeled into every available space. Hospitals are continually challenged to efficiently use this equipment, not only because of cost, but also because of regulatory requirements. RFID is making a huge difference in keeping track of every device, as well as it’s maintenance history and what specific device has been used on each patient. In many facilities today, patient wrist bands are also RFID-enabled to ensure the patient is accurately tracked as they move through the treatment process.

  4. Manufacturing
    Tracking inventory parts and manufactured assemblies has always been a challenge in manufacturing. Bar codes were initially used to address the issue, but the requirement for a line of sight reduces efficiency. RFID delivers efficient inventory tracking without visible markers, enabling product monitoring throughout the manufacturing process.

  5. Hospitality
    Years ago, hotels replaced locks and keys with RFID-enabled cards. Today, the use of RFID is not limited to access control – now, RFID is used for inventory control as well. RFID tags on hotel and restaurant supplies provide inventory control, while tags on amenities such as hair dryers, robes, and so on, help prevent loss.   

  6. Agriculture
    RFID tags are used for tracking and monitoring livestock as well as for monitoring wildlife.
    RFID tags on livestock have become commonplace. Tags are placed on animals soon after birth, tracking their passage from farm to stockyard to supermarket. Besides providing food traceability that is so important for health, RFID helps to manage disease within herds. RFID helps to collect data on individual animals’ behavior and health. That means that outbreaks can be quickly detected and treated as they occur.  
    In wildlife research, RFID tags are placed on managed endangered species populations, migratory birds, or large mammals. These tags enable researchers to identify individual animals, track their movements, and collect a broad range of data.

    In both livestock farming and wildlife conservation, asset tracking helps prevent theft and poaching. RFID tags can trigger alarms if an animal leaves a designated area or if an unauthorized person attempts to move an animal.[2]

  7. Museums
    Recent headlines highlighting the loss of irreplaceable items at prominent museums highlight the challenge curators face as they must receive, catalogue, store, and display millions of artifacts. A new study showed how RFID can help paleontologists keep track of dinosaur bones from dig to display.RFID can help the visitor experience. When issued an RFID-enabled badge, an audio presentation will be triggered by the proximity to the displayed artwork, providing a wealth of information about the work, it’s creator and history. The data generated from each visitor’s visit can be analyzed to gain insight into visitor traffic patterns, exhibit popularity and even the impact of different lighting and environmental conditions over time. This helps the curator better manage the museum.

    In art museums, priceless works can be tagged with a discreet RFID label that will trigger alarms if the piece is moved without authorization.

  8. Wine
    RFID technology helps vineyards maintain accurate inventory information for real-time tracking of product movements, minimizing the risk of over- or under-stock. RFID tags can monitor temperature and humidity throughout the supply chain to maintain product quality and safety. At the retail location, Point of Sale Inventory Replenishment can automatically update the inventory, ensuring that customers can always get their favorite vintage.

  9. Infrastructure
    RFID is particularly suited to the management of any type of infrastructure asset, from utility poles to buried valves. A simple RFID tag delivers the location, identity and owner of any asset anywhere. If used widely, RFID would enable cities, airports and utilities to better manage excavation and construction by providing on-site verification of any type of buried asset. The cost of unintentional utility strikes costs the U.S. more than $30 billion annually, according to the Common Ground Alliance. This expense is an unnecessary burden on economic development with no upside. 

The RFID market is growing rapidly

The global RFID market is expected to grow from USD 15.8 billion in 2023 to USD 40.9 billion in 2032 at a CAGR of 11.1% during this time. As more and more industries leverage the power of RFID, the applications of RFID will expand. The convergence of RFID, IoT, Artificial Intelligence and Machine Learning will deliver transformative technologies to all sectors, making sense of data and providing a new depth and breadth of understanding. 

Berntsen is here to help customers take advantage of this technology with its InfraMarker RFID solution. InfraMarker combines the power of GIS with RFID to deliver accurate, verified asset identification any time and anywhere. See how InfraMarker can change your world.


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Debra Oakes Debra Oakes

RFID - resilient and adaptable

Radio Frequency Identification (RFID) has been around for a long time. The precursor technology to RFID was originally developed as a musical instrument by the Russian physicist Leon Theremin, patented in 1928. The Theremin produces music by manipulation of electromagnetic fields around two antennae to produce sound.

Leon Theremin with his radio frequency instrument, circa 1928.

Radio Frequency Identification (RFID) has been around for a long time. The precursor technology to RFID was originally developed as a musical instrument by the Russian physicist Leon Theremin, patented in 1928. The Theremin produces music by manipulation of electromagnetic fields around two antennae to produce sound.

Key technology during WWII

During WWII, the British used radio frequency identification to detect which incoming aircraft were friend or foe. They placed a radio transmitter on each plane. When it received signals from radar stations on the ground, it began broadcasting a signal back that identified the aircraft as friendly. This is the key function of RFID. A signal is sent to a transponder, which wakes up and either reflects back a signal (passive system) or broadcasts a signal (active system).[1]

Hedy Lamarr in a media shot for the movie “The Heavenly Body”, 1944.

Manipulation of radio frequency also played a role in protecting Allied war ships during WWII. In the early 1940s, the Allies were gearing up for a war that would determine the history of the world and were using all available technologies to gain an edge. One of the new weapons was a radio-controlled torpedo that could enhance the range and accuracy of the weapon. A Hollywood actress with a genius-level IQ and an interest in technology heard about this technology. Hedy Lamarr was aware that these torpedoes could easily be jammed by the enemy, rendering them ineffective. Radio jamming is the intentional transmission of radio signals on the same frequency as another communication channel, with the goal of disrupting or interfering with that communication. She believed that if the frequency used to control the torpedo was constantly changing, it would be much more difficult for the enemy to jam the signal and prevent the torpedo from reaching its target.

Replica of the “The Thing” radio listening device.

So she set to work with a friend, Georg Antheil, a composer with an interest in machinery and developed “frequency-hopping” to ensure the radio signals couldn’t be jammed. In frequency hopping, the transmitter and receiver rapidly switch between different channels in a predetermined sequence. This sequence is known to both the transmitter and the receiver, and it is usually designed to cover a wide frequency range to increase the likelihood of finding a clear channel. Lamarr and Antheil received a patent for this technology and donated it to the US Navy, never getting any money from it.[2]

Later, radio frequency technology was used by the Soviets to produce a covert listening device. In 1945 the Soviet Union presented a hand-carved ceremonial seal of the USA to the US ambassador, Averell Harriman. Unfortunately, this wasn’t just a gift, it was a new kind of listening device. Hidden within the artwork was an antenna activated by radio waves that were directed at the US embassy by the Soviets. This served as a microphone and broadcast private conversations back to the Soviets. It wasn’t initially found by embassy staff because the device had no batteries or wires to detect. For seven years, private conversations in Harriman’s study were unknowingly broadcast to the Soviets.[3]

Computers & RFID - a powerful combination

By 1973, memory was added to the radio frequency technology.  It consisted of a transponder with 16 bit memory for use as a toll device for the New York Port Authority. The basic patent covers the use of radio frequency (RF), sound and light as transmission carriers.[4] The commercial uses of the technology for passive, contactless identification were apparent, and rapid development and commercialization began in earnest.

Graph derived from a market report by MarketsandMarkets, titled RFID Market Size, Share, Statistics and Industry Growth Analysis Report by Offering (Tags, Readers, Software & Services, Tag Type (Active, Passive), Wafer Size, Frequency (Low Frequency, High Frequency, Ultra-high Frequency), Form Factor, Material, Application and Region - Global Forecast to 2032.

Today, the market for RFID is exploding. According to a comprehensive report by MarketsandMarkets, the global RFID market size is projected to reach USD 40.9 billion by 2032 from USD 15.8 billion in 2023; it is expected to grow at a CAGR of 11.1% from 2023 to 2032. This growth is indicative of the increasing adoption of RFID technology as a powerful enabler of connectivity and data visibility.[5]

Now, RFID is used across all sectors of industry, from agriculture to manufacturing, education, health care, retail, supply chain management – anywhere the instantaneous, contactless and precise identification and tracking of any item is needed. Its simplicity and versatility means that it can be combined with other technologies to deliver location-based data immediately. For example, RFID is being used with artificial intelligence technologies to reliably predict patient falls and detect human activities. It can help provide insight into transport conditions for perishable products, and support sustainability by helping to identify and reduce waste in supply chain management.

RFID & GIS

RFID is now being tapped to help manage all types of assets in combination with Geographic Information Systems (GIS). When used together, GIS and RFID deliver accurate, verified information about any type of asset – even below-ground. This information is incredibly useful when re-locating buried assets before excavation. RFID means that field workers can know exactly what’s below simply by scanning the buried RFID asset tag through InfraMarker RFID apps that display that specific asset’s data.

Berntsen’s partnership with Esri gives users of the popular Survey123 and Field Maps data collection apps the opportunity incorporate the benefits of InfraMarker RFID into their asset tracking. Berntsen’s partnership with HID means that its RFID tags and readers come in a wide variety of configurations, from rugged underground magnetized markers to ultra-thin labels designed for accurate and reliable inventory control.

RFID Journal Live Conference

In a few days, experts will be unveiling the future by sharing the latest applications, enhancements, and new advancements RFID technology. The Conference brings together users, developers, and exhibitors from all over the world at the MGM Grand in Las Vegas from April 9-11. Mike Klonsinski, president of Berntsen will be presenting a session about a unique use of our versatile InfraMarker RFID technology:

Dinosaur Dig to Display: Transforming Asset Management in the Field

Tuesday, April 9 | 1:50 pm to 2:30 pm Room No: 357

Session Description

When 347 fossil specimens were discovered on Standing Rock Sioux lands in South Dakota, the Earth Science Foundation (ESF) turned to technology to advance their fossil recovery operation. The ESF team led the excavation, documentation and handling of paleontological specimens and needed an innovative solution. In response to that need, InfraMarker RFID, HID and Esri ArcGIS joined forces to deliver best asset management practices.

Learn how the solution uses the combined technology to improve field workflows, tracks, and traces bones from field to display, and aids dashboards for operations managers and remote stakeholders.

RFID continues to be a core technology for our future, and the RFID Conference highlights how this simple technology is making our lives better. We look forward to seeing you there!


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